People invest a lot in taking care of their appearance and looks these days. They purchase a lot of cream, lotion, powder, and spray to enhance their visual appeal. Trained beauty therapists also play a great role in increasing the attractiveness of their customers. Their employment opportunities have been affected as beauty parlours, and spas are shut down due to the severe Covid-19 pandemic.
However, a clever entrepreneur can fully tap the big business opportunity of on-demand beauty salon app development. They can hire certified beauty care experts to provide world-class body care, bridal makeup, facial, hair care, manicure, pedicure, skincare, threading, waxing, and other services to customers.
Instead of developing an advanced Beauty service app from scratch, a cost-effective way would be to collaborate with a highly skilled app development company for developing a customized Uber like app for beauty.
Smoothly working Android and iOS apps will be created for customers and beauticians. A modern web dashboard facilitates quick approval of online bookings. An advanced admin panel assists in keeping a close watch over the day-to-day business operations.
What are the notable features of a tailor-made Beauty service app?
Book Home services option – Customers can book appointments anytime according to their convenience on an on-demand beauty salon app. They need to choose their preferred date, and time, and share their location to confirm an appointment with a licensed beauty therapist.
Availability of a variety of Beauty packages – There are different packages available for the users. Customers can choose exciting packages like butter pedicure, classic waxing, fruit facial, hair colouring, skin lightening, and threading of eyebrows and upper lips.
The details such as price and time will be mentioned in each Beauty package. Customers can book either individual appointments or book a combo package for their entire family.
Acceptance of numerous payment methods – Users of a Beauty service app can make the required payments for the availed services instantly to the beauticians. They are permitted to process transactions through cash, credit cards, debit cards, digital wallets, net banking, and wire transfers.
Flexible cancellation of appointments – A customer is allowed to cancel their beauty care service bookings anytime without paying any extra charges. He/She can reschedule the beauty and salon services to another date according to their comfort.
Integration with an e-commerce store – Entrepreneurs can earn extra income from an on-demand beauty salon app by selling a variety of products to customers through an online store. They can sell body wash, facial scrub cream, gel, sunscreen, and many more.
Presence of multiple discounts and offers – The users benefit immensely by using the numerous cashback offers, coupons, deals, and promotional codes in a Beauty service app. This helps them to reduce their total bill significantly.
Rating and Review System – Customers can rate the quality of beauty services on a range of 1-5 in the integrated feedback system. They are allowed to share their opinions of the service providers.
Provision of round-the-clock technical support – 24×7 customer support is provided by dedicated experts through chat, email, and phone. This ensures a high level of user satisfaction as all their issues are solved quickly.
Analyzing the business model of an Uber like app for Beauty
Entrepreneurs pocket a lot of revenue from different sources like booking fees from customers, a commission from beauty therapists for each appointment, monthly and yearly subscription plans, registration charges from beauticians, sale of facial and skincare products through the online store, and transaction processing fees.
The major expenditure will be on paying salaries such as (bonuses, commission, and tips) to the beauty service providers, implementation of promotional campaigns, maintenance of the beauty equipment, and providing incentives like coupons, discounts, and offers.
What are the expectations from the future of the on-demand Beauty service industry?
The global beauty care service market will grow by an impressive annual rate of 4.75% from 2021 to 2025. It will generate a humongous revenue of $511,401 million at the end of this year. Each customer will contribute revenue of $67.81 in 2021.
The American market will earn the highest revenue of $82,264 million this year. Other promising markets where entrepreneurs can strike success with their on-demand beauty salon market are Asia-Pacific, Western Europe, and African regions.
How entrepreneurs can use technology to transform their Uber like app for beauty?
- Artificial Intelligence (AI) – It makes use of complex mathematical algorithms to understand the interests, likes, and preferences of customers. Artificial Intelligence can collect large amounts of data and prepare detailed reports about the users. AI will categorize the information based on the age of the customer, type of skin, and habits and tastes.
- Augmented Reality (AR) – Entrepreneurs can use the power of Augmented Reality in their promotional videos to attract more prospective customers. Real-life elements can be integrated into the content to make users more aware of how the beauticians work to give a glamorous look. AR helps in enhancing the overall conversion rates of the Beauty service app.
- Big Data – It collects a huge volume of data from questionnaires and surveys answered by customers. Entrepreneurs can build a strong brand for their Uber for beauty app by understanding the exact requirements of their target audience. Subsequently, this enhances customer satisfaction and maximizes the quality of the beauty services.
- Deep Learning – It utilizes advanced algorithms for processing facial images. This is beneficial for entrepreneurs for selling skincare products to customers. It offers a personalized shopping experience for users.
Deep Learning automatically shares data about dullness, hyperpigmentation, oil content, texture, and wrinkles with the customers once they use a sample of the skincare items.
- Virtual Assistants – Users are completing a majority of their daily tasks through smart assistants like Amazon Alexa, Apple Siri, Google Assistant, and Samsung Bixby. The owners of these devices utter voice-based commands and instructions to complete basic activities easily.
Entrepreneurs can make an intelligent decision by integrating their Beauty service app with a popular Virtual assistant. Customers can use it for the automatic scheduling of their appointments with beauticians.
What is the total cost of Beauty service app development?
The budget of creating a top-notch Uber like app for beauty will depend on multiple facets like the choice of tools and technologies for development, hourly charges paid to the developers, the level of customization, selection of features, the time devoted for front-end and back-end development, and third-party API integration.
Extra costs have to be spent by the entrepreneur for the addition of software updates, bug-fixing, maintenance, and technical support as part of on-demand beauty salon app development.
Greater demand for cosmetic products by customers will also boost the revenue of Beauty service apps. Entrepreneurs will also have to introduce more organic beauty care products that are plant-based and rich in minerals and vitamins. This will fully satisfy environment-conscious users.
People want to remain young in their appearance always, and owners of on-demand beauty salon apps should adapt to the changing customer demands and offer anti-aging products and services for sale.
Entrepreneurs can strengthen their Uber like app for beauty by hiring popular social media influencers for carrying out promotional campaigns. The performance of the Fast Moving Consumer Goods (FMCG) industry that sells facial and skincare products will also impact the revenue of the Beauty service apps.
Hence, talented entrepreneurs can explore the advantages of digitizing your business. They can team up with a competent app development company in the market now for lucrative on-demand beauty salon app development soon.